Pupstars
In my senior year at DePaul, I got the amazing opportunity to work on and execute a campaign for a small, Black-owned, and Woman-owned business. It was a dog boarding shelter in Ukrainian Village, Chicago. The mission of this business was simple: to be a place that treats dogs humanely. We pitched and executed this campaign (except for the out-of-home ads due to budget constraints) which resulted in a nearly 30% increase in business for Pupstars.